Build your Lash Brand with Beauty Kitchen
As many of you know, part of what I do with my companies is help other skincare brands get off the ground with manufacturing, marketing, wholesaling, and producing retail ready products. Recently I’ve decided to add another product to the business of private labeling as well: LASHES. We all know that great skin and a pair of lashes is really all you need (and of course tinted sunscreen), so why not add this to my portfolio?!
After months and months of searching for the absolute best manufacturer for the lash brands I was already purchasing, I was so excited to finally hear back. Trust me, I poked and poked and made them confirm with me their clients. I really didn’t want anything cheap for my brands or for those I would be helping to create. I wanted the top manufacture with the best pricing to pass along to my clients (as well as myself, duh).
If you are interested in starting your very own lash line, email my assistant at DanielleKirbyBk@Gmail.com and we’ll give you all the options! I can assist with the creation of your line from those initial ideas to retail-ready lashes with your own branding, ready to sell. I can also assist you with product wholesaling, pop-up events nationwide, and also assist you with the process of getting into stores.
You can even book a one-on-one call with me by clicking this consultation link. I love being creative, not only for my brands but for other people’s brands as well. It keeps me motivated! Nothing makes me happier than seeing other brands succeed.
For my own brands, Beauty Kitchen & Marianna Naturals, I’ll be creating two lash sets, a day set and night set. The set for Marianna Naturals will be, of course, less dramatic than the Beauty Kitchen set. I expect to launch these new lashes by July 11th for the event at the Beauty Kitchen Boutique in Boulder City. Kristina Debarge of Krissy D Cosmetics will be there with her line, as well as Elena Loredana who recently launched the Lights Camera Glow palette, both giving tutorials on how to use their makeup, which all will be available for purchase.
Since I have always loved false lashes, I felt this was a natural addition to my portfolio. I’m not one to get eye lash extensions as the time commitment always gets in the way, and I end up just ripping off the last few standing strands, lol. I never know my schedule, so I hate eye lash appointments. AND a really good false lash can be worn up to 20 times!
Let’s be real, throughout history societies have coveted long eyelashes. They don’t say “the eyes have it” for no reason, right? It’s said that it all started back when women in ancient Egypt darkened their eyelashes with kohl (a dark grey ore) and ointments to protect their eyes from the desert sun. Women in ancient Rome followed similar practices, believing long eyelashes indicated virtue. Aside from the obvious vanity benefits, strip lashes have also some pretty amazing health benefits for you natural lashes. One major benefit being that unlike mascara, which can make your lashes brittle and weak, false eyelashes act as an alternative to reduce the impact on your natural lashes, thus allowing them to grow thicker and healthier. I know when I use fake lashes, I use very little mascara on my natural lash, only underneath to blend, and when I don’t wear lashes I really cake it on to get the full benefit of the mascara. I think we all do, lol.
Back to what I said before, great skin and a pair of lashes is really all you need. If you are interested in starting your own lash line, please contact me at the email address mentioned above, or the link for a private consultation appointment! I can’t wait to hear from you!
Xoxo,
Heather